Gordon Wilson

Gordon Wilson, CEO

Gordon is the Chief Executive Officer (CEO) of Advanced. Having joined the company in September 2015, he brings extensive experience in the software industry from which to continue to drive Advanced’s impressive growth trajectory. Gordon is leading our ambitious transformation process which includes a four pillar process of reorganization, rebranding, relocation and restructuring.

With over 20 years’ general management experience in the software and business support sectors, Gordon’s former roles include serving as Managing Director at Kerridge Automotive Systems, ADP Dealer Services and leading Aquila Heywood, the UK’s largest provider of pension and policy administration software and services.

Alex Arundale

Alex Arundale, CPO 

Alex Arundale joined the company in February 2016 and is our Chief People Officer. She is responsible for leading the company’s talent management and development initiatives, from recruitment through to retention.

Alex has already made a huge impact, introducing innovative new people-focused approaches, including attraction strategies which actively avoid unconscious bias. She was one of the first to famously ‘throw CVs out of the window’ in the recruitment process. Prior to Advanced, Alex held a number of HR positions, most recently as Director of HR Operations at CDK International and HR Director at APD Dealer Services. She is a regular industry commentator in leading titles such as HR Magazine.

Andrew Hicks

Andrew Hicks, CFO

Andrew Hicks, our Chief Financial Officer (CFO), started at Advanced in December 2015. He is responsible for leading the Group’s strategic and operational finance, legal and HR departments. He also drives strategic organic and inorganic initiatives across the group.

Andrew brings 15 years’ experience in the software sector, serving in senior finance roles in public and private equity-backed firms both in the UK and USA. Most recently, he was CFO of Kewill, a global leader in multi-modal transportation software solutions, which he helped transition from a public company to private ownership. Prior to that he worked for a number of Vista portfolio companies including Misys and P2 Energy Solutions.

Amanda Grant

Amanda Grant, CPO 

Amanda came to Advanced in 2018 via an acquisition. She was quickly promoted to CPO in 2019, following a successful time as Product Strategy Director, where she was responsible for our product roadmap in all markets and ensuring the correct strategic investment for achieving growth.

With over two decades of IT industry experience, Amanda brings a wealth of knowledge around ERP solutions to the role. She has a strong background in product strategy, pre-sales and training. Amanda works closely with our CTO, Jon Wrennall, to drive forward the direction of our technology platform and optimize our innovative R&D facility so we can drive value in every part of our customers’ organizations.

Sally Scott

Sally Scott, CMO

Sally Scott was promoted to the role of Chief Marketing Officer (CMO) at Advanced in December 2015. She had previously been Marketing Director of our Business Solutions division, delivering a breadth of back-office and specialist CRM solutions to the mid and enterprise market. Sally is now responsible for aligning the company’s marketing initiatives and evolving brand awareness to our ambitious growth plans.

Sally is passionate that marketing makes a measurable revenue contribution, and is focused on ensuring that marketing and sales work hand-in-hand. She brings over 15 years of senior marketing experience to Advanced, and is a recognized industry commentator on marketing and boardroom issues.

Roy Wood

Roy Wood, CSO  

Responsible for sales execution and strategy, Roy is our Chief Sales Officer (CSO). Roy divides his time integrating new acquisitions and ensuring the Sales Team deliver a world-class experience to our customers. Promoted into the role in February 2018, Roy has led the largest transformational change of this function in Advanced’s history. This has resulted in the Sales team being better aligned with product and marketing to deliver on the company's’ ambitious growth plans.

Roy was one of the co-founders of the Managed Service business in 2005 and has been key to our growth, carrying out various senior leadership roles across sales, marketing and product including MD for the IT Services division.